"I know I should probably do it, but I have no time."

App, connection, intentions, mindfulness -

"I know I should probably do it, but I have no time."

Time. It was an up-front theme during a recent Healthcare Businesswomen's Association conference.
  • "The window for companies to create equity and belonging is closing, and we need to be urgent."
  • "The time to vote is now."
  • "This moment in time is ripe for innovation."
Another central theme was the overwhelm women are experiencing and the over-indexed burden they have and are currently shouldering.
 
During a conversation, one shared, "I want to act and do everything they tell me I need to do, but I don't have time. How am I supposed to do it all?"
 
As I've shared the value of mindful meditation over the years, time is the most common reason people give for not having a consistent practice.
 
I can't blame them.
 
The unrealistic expectations society places on women are, well, insane. I have another word (actually two) for it, but I'm keeping this letter clean.
 
"Mindfulness is medicine," and a database of clinical studies validates that it is, but one area of study is missing - how long do I need to do it for? 
 
This is known as the minimum effective dose in the healthcare world, and in my study and experience, one-minute matters.
 
When creating our Pause Breathe Reflect app, I focused on all the humans who want to practice mindfulness but feel like they need more time.
 
That's why we have a growing library of 1, 2, and 3-minute meditations to help you slow down, catch your breath, and stress less when you don't feel like you have time.
 
Pause Breathe Reflect is for everyone who believes that they don't have ten minutes to meditate but are tenacious enough to find ten moments during the day when they have a minute - even if when that happens to be when they're in the loo.
 
It's for everyone who takes care of everyone else but has no time for themselves.
 
It's the app for when you feel you don't have time to meditate.
 
So today, please take a minute for your health, download the app, and try it for free because taking at least one minute for yourself matters.